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ROI.
These initials describe Relevance, Originality and Impact:
the three ingredients with which we must invest our marketing communications if
they are to assure the client's Return On Investment. If advertising is not relevant, it has no purpose. If it is not original, it will attract no attention. If it does not strike with impact, it will make no lasting impression. | ||||
QUESTIONS ? Naushér | Nash Banaji:: info@executivemaximax.com or Tel.604.642.5256 | ||||